-
Mobile marketing: Today’s business?
The world is constantly changing, evolving but there has been an abrupt revolution, one that has altered our lives and with it, the way we do business. Technologies, and more precisely smartphones are allowing users more freedom, more power of social connectivity and more availability of information and knowledge. Enterprises are facing a growing need…
-
Tags and QR codes, the new trend in mobile marketing
One of the newest marketing tools becoming highly popular in several sectors is the use of 2D bar codes. They are like bar codes but are presented in a different format (square pixels or clusters of colored triangles), they can be read by smart phones and they represent the link to a world of possibilities.…