Mois : mai 2013

  • Promotional messages increase appeal to smartphone owners

    Promotional messages increase appeal to  smartphone owners

    Promotional Messaging can  be described as a marketing strategy developed by a business in order to promote a service or product. A promotional message can be brought to the public in different forms, such as  on  product packaging,  in a television commercial, in a magazine or newspaper advertisement. But here we are concerned with a specific use of promotional messages…

  • Read this before you forget!

    Read this before you forget!

    Everybody has had a bad experience from forgetfulness! While on the way home, you suddenly remember you should have sent a report to your manager 2 hours before. Or while you were driving to work, you can’t remember whether you switched an important appliance off or not. You turn back to home to check it…

  • Your phone’s nose knows (or will do soon) !

    Your phone’s nose knows (or will do soon) !

    Many  web-addicts fell for Google’s recent April Fool  the “Google Nose”, an application which would employ ‘photo-audio-olfactory sensory convergence‘ to search for smells! But while the idea caused a lot of amusement, it is not such a far-fetched concept as it once was and some serious studies are being undertaken all over the world to augment…

  • Smartphones with flexible screens by the end of 2013? First shots in the electronics war.

    Smartphones with flexible screens by the end of 2013? First shots in the electronics war.

    A new kind of device Samsung and LG Electronics have been teasing the market for several years about flexible displays but for the moment nothing has yet been commercialized. Things may be about to change with the  introduction of the first  smartphone with a flexible OLED screen in the fourth quarter of this year.  OLED…